Budgeting & Forecasting › Zero-Based Budgeting

In which sectors or situations is ZBB most commonly applied?

Beginner

Answer

ZBB is common in the public sector and non-profits (justifying spending of public funds), in organizations under cost pressure or restructuring, and for discretionary/overhead functions (marketing, admin, IT) where spending isn't formula-driven. It's used when a fresh challenge to all costs is warranted rather than perpetuating history.
Real-world example A company under margin pressure applies ZBB to its overheads to find savings.

Common follow-ups: Why is ZBB common in the public sector? | Which functions suit it?